Jason Kraynek | 224.612.1584 | jacenk@gmail.com

ROCK | Rethink Deodorant

05 Sep 2013 | Categories: Camera Operator, Colorist, Commercials, Director, Director of Photography, Editor, Gaffer, Producer, Storyboard Artist, Work, Writer | Posted by: jacenk


Jason Kraynek, Chris Sato, Lindsey Marks

ROCK Deodorant Commercial
Zooppa USA Chicago, IL
Crew/Crew

JASON KRAYNEK – Director of Photography, Director, Camera, Editor, Writer, Colorist, Actor
CHRIS SATO – Director, Writer, Editor, Actor
LINDSEY MARKS – Director, Writer, Editor, Actor
STEPHANIE MARIE SHULTZ – Hair and Makeup
BRYSON ENGELEN – Actor
GLENN STANTON – Actor
MARK UMSTATTD – Actor

Gear

Canon C100, Canon 5D Mark II
Canon 24-70mm 2.8, Canon 70-200mm 2.8
Cinevate Rig
Small HD dp7 OLED-sx monitor
Atomos ninja 2

Post

Adobe Premiere Pro cs6
Adobe After Effects cs6
Red Giant Colorista II

Don’t Spray your Life Away – 1st Place $4000 WINNER

Ingredients – 2nd Place $3000 WINNER

Too Much Game – 3rd Place $1000 WINNER

3 Short films wrote for the Rock “Rethink Deodorant” campaign set to stress the fact you don’t need fake body sprays to attract girls and become popular- you just need to be natural. Shot over the course of 2 days in one location, we each wrote and directed a video with a group of actors from the Heaven is Hell and Hitwomen projects.

The toughest part of the project, not being able to find the product in Chicago. With a few re-tweaks and script changes we hashed out the details though and present these 3 spots- in which we won the top 3 prizes.

jason kraynek, chris sato
jason kraynek, zooppa, rock

jason kraynek, zooppa, rock

jason kraynek, rock, zooppa

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